WhatsApp claims to have banned over 2 million accounts in one month in order to prevent harmful behaviour.

 WhatsApp claims to have blocked 20 lakh accounts between May 15 and June 15, 2021, in an attempt to curb disruptive behavior. The business stated in its first transparency report, released under the new Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021, that it had blocked 20,11,000 accounts over the one-month period. The +91 country code of the cell phone used to register identifies Indian accounts on the Facebook-owned messaging network. It further stated that India alone accounts for 25% of all blocked accounts worldwide.

On Thursday, WhatsApp released the first edition of its intermediary rules report, in which the firm highlighted its own efforts to avoid harmful behavior. "Our main priority is stopping accounts from delivering dangerous or undesired messages at scale," WhatsApp stated in a report provided with Gadgets 360 via email. "We maintain enhanced skills to identify these accounts sending a high or irregular pace of messages and banned 2 million accounts trying this type of abuse in India alone from May 15 to June 15."

"In addition to behavioral indications from accounts, we depend on publicly accessible unencrypted information like user reports, profile images, and group photos and descriptions, as well as powerful AI techniques and resources to detect and prevent abuse on our platform," WhatsApp explained.

WhatsApp received a total of 70 reports for account help, 204 for ban appeals (of which it took action on 63), 20 for other assistance, 43 for product support, and 8 for "safety problems," according to the company. It went on to say that over 95% (or 19 lakh) of the account suspensions were carried out automatically after the service recognized "automated mass communications," or spam.

It went on to say that the number of banned accounts has grown considerably since 2019, owing to "our systems' increasing complexity, so we are capturing more accounts even as we believe there are more efforts to send bulk or automated messages."

According to WhatsApp's study, the global average is roughly 8 million accounts banned every month, which means that bans in India (most of which were for mass messaging or spam) accounted for one-fourth of all bans worldwide.

This is hardly unexpected considering that India is WhatsApp's largest market - some industry estimates say that India accounts for almost 400 million of the 2 billion active users worldwide or roughly one user in every five that WhatsApp has.

WhatsApp also stated that future versions of the data transparency report would be issued 30-45 days after the reporting period to allow for adequate data collection and validation.

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